Interactive Search & Social Networking Practice Leader

Jul. 31, 2009 - Sep. 30, 2009
Location:Scottsdale, AZ
Exempt/Non-Exempt:Exempt
Benefits:medical, dental, vision, 401K, profit sharing, and many more (64 total)
Employment Type:Full Time
Employer:McMurry
Description:McMurry has been ranked a "Best Place to Work" in the nation by the Great Places to Work Institute for the past four years. We are based out of Phoenix, Arizona. This open position will be working out of our Scottsdale, Arizona location. Check out our website at www.mcmurry.com to find out more about us! Our Interactive area is looking for someone who is interesting in charting a new bold course on the internet for how Internet Search and Social Networking is done. This person will be a practice leader who take the industry best practices to new levels of excellence. Through these efforts this person will build a Search & Social Networking service line with its own P&L at our Scottsdale, AZ office location. The Practice Leader (PL) must have 4+ years proven success and proficient in the handling planning and development for all aspects of internet search and social networking. The practice leader must be an expert on industry best practices and has a vision on where these services are evolving to on the internet. The preferred candidate would be an industry recognized expert as someone who has both been published and spoken at industry related events. This individual will be responsible for both creating and delivery services in this market segment. Technical developments staff is available to support more complex implementations. Additional staff can be added to this practice as it grows. Think you have what it takes to be successful in this role? Then we'd love to hear from you! Please apply via the url provided, linking you to our website. Due to the high volume of candidates we receive, please no phone calls, snail mail, or faxes. Drug testing. Smoke free workplace. EOE.
Duties:Please see description provided in this posting.
Qualifications:The Practice Leader (PL) must have previous experience and be proficient in the following practice areas: Planning • Primary Customer Research • Competitive and Market Research • Persona Development • Digital Marketing Strategy • Integrated Search Marketing Strategy • Social Media and Word of Mouth Strategy • Mobile Marketing Strategy • Analytics and Performance Planning • Marketing Intelligence Dashboarding Development • SEO/SEM • Display and Rich Media Advertising • Email Marketing • Mobile Marketing and Site Development • Website & Microsite Development • Social Media Campaign Development • Emerging Media Development • Integrated Internet Market Campaigns Skills & Requirements • Bachelor’s Degree or equivalent work experience • Experience in the ability to be self sufficient in delivery these services, and in leading a team to achieve these objectives • Managed a $1M+ Search practice • Be recognized as an industry expert because your work has been published on the internet (or in print) and/or been the featured speaker at a conference. • Minimum of 4 years of experience in search e marketing SEO & SEM (ie: experience with bid monitoring and adjustment of search media campaigns across multiple sites, defining terms, highly relevant and targeted to clients' products and/or services.) • Experience with internal site visitor reporting/tracking programs or software. • Strong Excel skills • Ability to handle multiple tasks in a fast-paced environment, under tight deadlines • Strong analytical skills • Strong verbal and written communication skills • Detail-oriented and organized • Exhibit enthusiasm, passion, creativity and commitment


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